Monica O'Brien is the author of the book Social Pollination: Escape the Hype of Social Media and Join the Companies Winning At It. The book is a step-by-step guide for small and mid-sized businesses that want to find more customers effectively. Get the book:

Alternative MBAs – The Latest Fad for Anti-Establishment, Uber-Cool Internet Geeks

{ 16 comments… read them below or add one }

Holly Hoffman December 4, 2008 at 10:42 am

Great post, Monica! I’m prepping to apply to MBA programs myself, looking at the top-tier programs, etc. My company mentor is pushing an executive MBA program at me, but a piece of paper isn’t what I’m looking for. I want the experience. I don’t want to telecommute or do a weekend MBA.

Learning from one person over 6 months who is an expert in one field just doesn’t come close to having a group of professors who are experts in a variety of fields. Good MBAs cost so much because they are worth so much.

I remember the kids who went to the alternative high school and got to graduate early doing less work. I don’t see them climbing the corporate ladder with me or starting businesses. Just because alternative is hip, doesn’t mean it’s effective.

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Monica O'Brien December 4, 2008 at 11:24 pm

Holly, congrats on applying for an MBA program! Let me know if you need any help with your applications, or just want to chat about it. I remember being totally stressed out during the application process myself.

I definitely agree that the MBA experience is worth much more than people seem to think. Maybe the MBA itself doesn’t matter that much as a qualifying indicator for a job, but if the candidate made the most of his or her experience that will affect him or her for a lifetime. Again, 6 month internships are worthwhile too for gaining experience and learning, but it’s just not the same.

Thanks for the comment!

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Gene Shiau December 5, 2008 at 10:03 pm

Brilliant and funny! Your frustration with anti-MBAism is eloquently exemplified and to the point. Incidentally, that’s similar to how I see advice-based start-ups like Brazen Careerists in contrast to more down-to-earth ones. There certainly are places for them, but those places are few and sparse and not meant for most people, not even for the Gen-Ys. While alternative MBAs and career-advice start-ups promise lots of things, there seems to be a certain lack of solid and immoveable foundations…

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Louise Fletcher December 6, 2008 at 6:01 pm

Great post with lots to think about. But as someone a little (*cough*) older, I’m not sure I agree that Seth Godin’s offer wouldn’t equal an MBA – at least in many industries and fields.

I think it depends on what field you want to target. When I worked as an HR exec, I was in music, video games and advertising. MBAs rarely did well in those environments although they kept getting hired because of their credentials. But when the workplace is fast-paced and crazy and entrepreneurial and full of highly creative flakes, business school case studies are just not all that helpful.

Most of the MBAs were either fired or quickly resigned. For those types of companies, I would choose the Seth Godin candidate over an MBA every time. For a global conglomerate? Probably not so much.

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Miguel Wickert December 7, 2008 at 3:35 am

Monica

Well done, thanks for sharing your perspective. I’m looking forward to reading what you have to say about both the MBA experience and the anti- anti- MBA revolution. Here’s what bothers me, the anti intellectualism within mainstream, Charismatic nondenominational churches, among others. Drives me nuts! :) Cheers.

-Mig

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Monica O'Brien December 8, 2008 at 5:24 pm

Gene, What do you mean about Brazen Careerist? I’m confused. Do you mean that Brazen is like the alternative-MBA and there is a network out there that provides a better experience?

Louise, Thanks for the comment. I don’t doubt that getting mentoring by Seth Godin would help someone in their career. I never meant to imply that getting an MBA is better than getting an apprenticeship, just that the two are inherently different.

Miguel, You’ll definitely be hearing more about MBAs on Twenty Set in the future. Thanks for the comment!

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Bob December 11, 2008 at 1:09 pm

An ‘alternative MBA’ doesn’t have to be better than real MBA to be worth it. If a Harvard MBA is $50,000 per year and you’re foregoing let’s say $60,000 a year while you’re going to school (opportunity cost), then your total cost is $220,000.

A 6 month unpaid internship/MBA/whatever will have a cost of $30,000 in foregone salary. So the question is not “which is better” but rather “is the Harvard MBA $190,000 better than the alternative MBA.

And the follow-up question is “are either of these worth more than what I would be doing instead?”

You also have to take into account a person’s goals. If your goal is to lead a web 2.0 startup, I think that Seth Godin is going to help you more than Harvard Case studies. The opposite is true if you want to go into finance.

And if you’re going to start your own thing, it doesn’t matter what a hiring manager thinks. You’re the one who’s going to be doing the hiring.

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Gene Shiau December 15, 2008 at 1:57 am

@ Monica – “Better” is a vague qualifier. I wouldn’t presume that the experience at BC isn’t great — knowing Penelope’s belief about working as young professionals, I’d imagine the BC experience is anything but. Yet it seems all too… “fluffy,” for my lack of a better adjective. How should a young BC professional explain to a prospective employer that s/he specializes in giving advices to fellow Gen-Ys (especially if s/he hasn’t worked full-time in a “traditional” corporate world for 3-5 years to thoroughly understand the other side)? That’s where I drew the analogy to the alternative-MBA. The experience is surely incredible and unique, but that experience alone isn’t enough to turn someone into a qualified expert.

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TB March 15, 2009 at 12:31 pm

I’ve always been lead to believe that an MBA was all about the network you build and being able to have time for your own projects. My main concern about a traditional MBA especially right now is will the cost pay itself back? Finance would appear wounded its possible that those ridiculously high paying jobs will not be going to MBAs anymore and this would render the model of dropping 250k (lost income and tution) somewhat foolhearty…

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Thomas McMillan July 1, 2009 at 7:35 pm

Did you hear about the Jack Welch MBA? I think you get props for the prediction!

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Thomas McMillan July 1, 2009 at 7:35 pm

Did you hear about the Jack Welch MBA? I think you get props for the prediction!

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Thomas McMillan July 1, 2009 at 8:35 pm

Did you hear about the Jack Welch MBA? I think you get props for the prediction!

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Thomas McMillan July 2, 2009 at 1:35 am

Did you hear about the Jack Welch MBA? I think you get props for the prediction!

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Monica O'Brien March 15, 2009 at 4:21 pm

TB,

I have to agree that the network has been the most valuable to me in my MBA program. I can’t speak much to the question about finance jobs: obviously they are dropping – my school alone has seen about a 50% drop in job postings for finance. So it’s super competitive.

But luckily finance really isn’t the only thing MBA’s can do – I plan to do entrepreneurship (private equity), marketing, or consulting after school. You can find high paying jobs in any of these fields. Of course, if you are already at a low six figures job you probably don’t need an MBA – but for twenty-setters who want to accelerate their careers, it’s a good choice.

Also, if you go to school part-time, it’s a lot cheaper, and takes only half a year longer than a full-time program. It’s cost me about $100k in loans this way – but the network has honestly been worth it, and opened major opportunities for me.

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TB March 15, 2009 at 10:33 pm

Good to hear ! I was always fearful of the “network” aspect lacking simply because classes and events would be on the weekend and everyone would have rather alot to do. I guess I was more using finance as the example because roughly 45% of MBAs used to go into finance (I’ll be interested to see what that % is this year). I certainly rate the part-time route as alot of friends of mine are doing that right now, I just prefer the lower cost of the CFA right now.

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Monica O'Brien March 15, 2009 at 10:59 pm

TB,

If your goal is finance, the CFA may do the trick as long as you have the network already. Most people get an MBA for the network, and if you want to do finance and don’t have the network you should go to a Top 10 MBA program because that’s where most firms recruit from.

I’ve found that the part-time programs are a lot different from full-time – more work experience means more classroom learning, but less time to do the optional readings and “theory” type stuff. It’s all about what you’re looking for!

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