Monica you are so awesome! Congratulations on the launch of your book and this is something I will definitely be getting this weekend or next for a good read on my flight to Peru.
Looking forward to being a part of your marketing push come this January. You know I'm always here for yah
Congratulations Monica – I couldn't be happier and more proud of you. You are a great writer with an outstanding voice that people need to be listening to. Can't wait to see where this book takes you into the future!
Congrats Monica! I will definitely be ordering this book as a gift to myself! How exciting. I'd love to feature you and your book on mscareergirl.com too. This type of info is crucial for anyone who wants to keep up with a very important and lasting business trend, regardless of their profession.
Congratulations!! This is great stuff and I am very glad to hear about your success. I think that the ideas are always changing and evolving so its great to keep up the writing and the new ideas.
Congratulations on this accomplishment, Monica. Just ordered the book on Amazon and look forward reading. It will surely come in handy when I begin my new job at a start up company this month!
My brother and I have had quite a few talks about how social media can be applied to small business (he's a B2B magazine editor and his target audience is small business owners) and one of the things we always chew over during those discussions is how a lot of the advice out there is big business-based. Which is great, you know? But I feel like small business ownership is really going to increase in the next few years and I'm so excited you've written this book.
Congratulations on a fantastic achievement! Looking forward to reading.
I actually wrote about that in my book I think! It really bothers me that most of the “proven social media techniques” are from case studies of big businesses. Big businesses have so much more going for them – worldwide brand recognition, huge budgets, an entire marketing department – I mean, do we really expect Starbucks to have trouble getting fans on Facebook? I commend what they've done, but I don't see how the model helps small businesses.
Small businesses have a goal of brand awareness, large businesses have a goal of brand trendiness.
Small businesses are mostly local, large businesses are global.
There is a disconnect between the case studies we continually present and the education needs of small business owners who want to use social media.
I am looking forward to read this. Much of what I have read has been more targeted toward upper-middle marketing people in huge corporations. As small business owner, I do not have a six-figure marketing budget nor multiple staff that I can assign to the task of utilizing social media.
Congrats Monica – this is really awesome and I am sure you will get 6-12 months rent out of this with plenty more to come. Looking forward to all the book promotion and your future helping small businesses!
…a vacation in hell, oh yeah. as a writer i know this feeling well, and the fact that it happens even when you love your material and know what you want to do with it. as an expat entrepreneur i'm looking forward to your book monica, congratulations.
Just wanted to let you know i bought “Social Pollination” on Amazon last week. Ive just started reading it – its fantastic -straight forward, easy to digest and useful! (i've started helping out small businesses and individuals get amongst it – building their brands through social media..) Nice one!
Monica O'Brien is the Director of Digital at Fizz and author of the book Social Pollination, which helps businesses leverage social media for crazy growth!
"Must read for business owners, marketing professionals, or students looking to understand the next monumental shift in marketing and advertising." Patrick Ambron, CMO of Brand Yourself software
Monica O'Brien is the Director of Digital at Fizz and author of the book Social Pollination, which helps businesses leverage social media for crazy growth!
{ 18 comments… read them below or add one }
Monica you are so awesome! Congratulations on the launch of your book and this is something I will definitely be getting this weekend or next for a good read on my flight to Peru.
Looking forward to being a part of your marketing push come this January. You know I'm always here for yah
Congratulations Monica – I couldn't be happier and more proud of you. You are a great writer with an outstanding voice that people need to be listening to. Can't wait to see where this book takes you into the future!
Monica…CONGRATS!
It's pretty cool to have seen all this morphing over the past 2 years (time I've known about you). Can't wait to see the MKTG push!
Congrats Monica! I will definitely be ordering this book as a gift to myself! How exciting. I'd love to feature you and your book on mscareergirl.com too. This type of info is crucial for anyone who wants to keep up with a very important and lasting business trend, regardless of their profession.
Congratulations!! This is great stuff and I am very glad to hear about your success. I think that the ideas are always changing and evolving so its great to keep up the writing and the new ideas.
Congratulations on this accomplishment, Monica. Just ordered the book on Amazon and look forward reading. It will surely come in handy when I begin my new job at a start up company this month!
My brother and I have had quite a few talks about how social media can be applied to small business (he's a B2B magazine editor and his target audience is small business owners) and one of the things we always chew over during those discussions is how a lot of the advice out there is big business-based. Which is great, you know? But I feel like small business ownership is really going to increase in the next few years and I'm so excited you've written this book.
Congratulations on a fantastic achievement! Looking forward to reading.
Teresa,
I actually wrote about that in my book I think! It really bothers me that most of the “proven social media techniques” are from case studies of big businesses. Big businesses have so much more going for them – worldwide brand recognition, huge budgets, an entire marketing department – I mean, do we really expect Starbucks to have trouble getting fans on Facebook? I commend what they've done, but I don't see how the model helps small businesses.
Small businesses have a goal of brand awareness, large businesses have a goal of brand trendiness.
Small businesses are mostly local, large businesses are global.
There is a disconnect between the case studies we continually present and the education needs of small business owners who want to use social media.
Thanks for the fantastic comment!
Monica,
I am looking forward to read this. Much of what I have read has been more targeted toward upper-middle marketing people in huge corporations. As small business owner, I do not have a six-figure marketing budget nor multiple staff that I can assign to the task of utilizing social media.
Cheers and congrats!
Nathan Bonilla-Warford, OD
Congratulations! Very impressive accomplishment. It is great to see people with such focus and discipline.
Congrats, Monica! So excited for you and can't wait to see where this book takes you!
Congrats Monica – this is really awesome and I am sure you will get 6-12 months rent out of this with plenty more to come. Looking forward to all the book promotion and your future helping small businesses!
…a vacation in hell, oh yeah. as a writer i know this feeling well, and the fact that it happens even when you love your material and know what you want to do with it. as an expat entrepreneur i'm looking forward to your book monica, congratulations.
Congrats Monica!
Great title!
Just wanted to let you know i bought “Social Pollination” on Amazon last week. Ive just started reading it – its fantastic -straight forward, easy to digest and useful! (i've started helping out small businesses and individuals get amongst it – building their brands through social media..)
Nice one!
Thanks for the feedback! I'm glad you are finding it useful.
You have done a fantastic job of branding yourself and we were very happy to have you post on YGG.
Congrats!!
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