Monica O'Brien is the author of the book Social Pollination: Escape the Hype of Social Media and Join the Companies Winning At It. Social Pollination provides a strategic blueprint that helps businesses leverage social media for crazy growth! For a limited time, purchase Social Pollination and get a free membership to Monica's private coaching forum.

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Commuting

Author’s Note: Feed subscribers, click through to view attached video.

Gas prices are going up. Again. So what?

Here’s the thing about rising gas prices – we still pay them. I still pay them, in some form. And truthfully, I’m done talking about rising gas prices, because I’m comfortable with my gas consumption and the costs associated with it. But I also don’t drive a car much these days, and people who drive a lot seem to be more upset about rising gas prices than anyone else.

What do rising gas prices have to do with personal development? Plenty. Because if you react negatively to rising gas prices that might give you insight to how you react in other situations too.

Do You Complain?

We don’t need as much gas as we consume to survive. Water definitely, food comes second, shelter is pretty nice too. But gas? Not so much.

We already know this, right? So what gets to me is people who complain about the prices of gas and then line up at the pump to pay them. Doesn’t make sense, when there are alternatives to driving your car everywhere, the least utilized of which are attached to the lower half of your body. For other cheap alternatives, try biking, skateboarding, roller blading, carpools, scooters, buses, trains, and planes. Some may still use gas, but the cost is lower or split.

And really, we complain because we think it’s justified. In all aspects of life, not just rising gas prices. But if we were justified in our complaints then we would have good reason to stop buying gas. Since we keep buying it, rising gas prices isn’t a good enough reason yet. Maybe when it hits $10 a gallon?

Do You Blame?

Who is responsible for rising gas prices? The government? Bush? The war on Iraq? SUV owners? Greedy gas companies?

I’m no economist, but I don’t think any of them are truly to blame for gas prices. We love to point fingers at others when things go wrong, but sometimes the problem is ourselves. So maybe the person to blame for rising gas prices is you. And him, and her, and me. Because each of us has the power to lower gas prices; we just lower our demand for it. For anyone who has studied even basic microeconomics, lower demand = higher supply = lower prices.

So shift the curves, not the blame. The beauty of free markets is the power lies with the people.

Do You Make Excuses?

Every time I talk about commuting or public transportation, I get people telling me reasons about why they can’t make the switch. Like their town doesn’t have public transportation, or their job/home is not on a public transportation route.

Here’s my response to those excuses: Move. Or change jobs. Because frankly, we each have our priorities, and excuses are for people who want to pretend something is a priority for them when it really isn’t. And if commuting costs are truly a priority, people have factored that into their work/life choices already, right?

So if using less gas is not a priority for you, that’s okay. Just admit it yourself. And stop worrying so much about what other people think. Be honest with yourself and others about why you chose whatever else you did over using less gas, because that something is probably important to you, and part of growing is knowing where your priorities lie.

Want lower gas prices? Do something about it. It may just help you succeed in other areas of your life too, like if you get stuck on an escalator.

As many of you know, I live/work in Madison, WI now. Sort of. Because I actually live/attend school in Chicago. Sort of. Confused yet?

Here’s the update on my new job:

It’s going great, except when I’m not working.

When I accepted the job at Brazen Careerist, my only stipulation was that I didn’t have to move. I have nothing against Madison; in fact, I enjoy the charm of the downtown area. But I have a life in Chicago that I love, and obligations in Chicago which I can’t leave.

So we decided I could commute to Madison two or three days a week. Which turned into five, I think. And to be honest, the whole commuting thing is not going so well.

Here’s my dilemma:

The difficult part about doing the job you want is you also want to be present for it. So I want to be in Madison, working in my little office, just about every day.

But not actually. Because Chicago is my home, and it’s where my heart is. It’s where my family is. It’s where my wonderful friends are. It’s where the skyscrapers that inspire me and captivate me are. So whenever I’m in Madison, I want to be in Chicago.

Chicago. Madison. Chicago. Madison?

It’s tough having two lives that pull you in different directions, and for awhile I really thought I could reject my time in Madison as “my life.” Instead, I would come here on vacation every week, sort of like a summer home. And I didn’t need a ton of friends in Madison, because I already have a lot of friends in Chicago. And I didn’t need a real place to stay and call my own in Madison, because I already own a condo in Chicago.

Here’s the lesson learned:

I was delusional to think commuting would be easy. Yeah, really. Delusional. And everyone tried to tell me this before I took the job, but I decided not to listen.

So here’s the one thing you need to consider when starting a job in a city you don’t live in: how much you love the job. Because trust me, if you don’t really love your job, you are not going to make it.

But for what it’s worth, I’m happy I didn’t listen to the naysayers. Because if I had thought this job opportunity through a little better I would have gotten too scared to do it. And that would have been stupid.

So here’s to the bright side of my double life: I have great coworkers. I’m doing something I love. I get to spend the summer in the beautiful state of Wisconsin. I get to buy all the clothes on the sales rack at Madison’s Urban Outfitters and wear them in Chicago where they would be double the price. My parents and husband are excited for me, and supportive of my career path. The Capitol is pretty when it’s lit up at night.

And I live in Madison. And I live in Chicago. Sort of.